Projects

Renowned for its shell-strewn beaches, abundant wildlife and laid back vibe, Sanibel island presents an intensely competitive landscape for intimate, immersive hotels like The Inns of Sanibel. KKM joined forces with this portfolio of properties in 2019, pioneering a complete website redesign. The result was a responsive, dynamic website that enhanced the user experience, bolstered SEO, leading to a significant uptick in organic search rankings and propelled direct booking revenues to unprecedented heights. In the face of natural disasters and the global pandemic, we provided crucial support through innovative omni-channel marketing initiatives resulting in a record-breaking 38% increase in Average Daily Rate (ADR) and 21% boost in Revenue Per Available Room (RevPAR) from 2019-2022. Unfortunately, in 2022, Hurricane Ian caused catastrophic damage to the collection of hotels that traditionally draw families spanning multiple-generations to their pristine, beachfront locale. Today, the rebuilding process is in full swing. KKM is currently leading marketing development to deliver a new website with captivating imagery and content, position a brand refresh to reflect enhancements, and launch digital marketing campaigns for the grand re-opening of these beloved, boutique hotels.

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